Most companies and entrepreneurs end up with poor quality domains for their business, mistakenly thinking they got something good. If you can at least get a quality domain, that’s half the battle towards building a… A Domain Being Good Doesn’t Mean It’s Right For You

One of the biggest keys to the success of a business is consistency. Your brand, mission, design, products, services and interactions should all paint the same picture about your company. This notion is often forgotten… How Your Marketing Can Determine Your Ideal Domain

Your business name often helps create the first impression that potential clients or customers have of your business. That first impression generally makes or breaks their desire to use your services. Domain names have become crucial to shaping… How a Better Domain Can Help You Charge More For Your Products and Services

You see the right domain for your next business is for sale. You approach the seller and they come back to you with a sky-high price, high enough that you’re not even sure how to… Making a Major Domain Purchase? Why Using a Broker Can Help

It goes without saying that there are many factors that affect a domain’s value or price. Many factors are negatives to avoid while others will increase a domain’s value. In some cases, you may not… What Factors Might Cause an Added Premium to a Domain’s Price?

Conventional wisdom has dictated for the past 25+ years that it’s best to have the .com domain for a business. Even after many extensions have come and some have fizzled, .com remains the undisputed king… 6 Reasons Why You Should Still Stick with .com for Your Business Domain

Rebranding your company or website to something new and exciting can spark massive growth and success. Once you construct your new identity, get your new domain, develop your new site and take it live, your… What To Do With Your Domain Name When You Rebrand

In our last article, we discussed the domain factors that might add a premium onto the domain’s price. There’s something else however that can cause a seller to quote a higher than expected price. Or should… 10 Ways You Might Cause a Domain Seller to Give a Higher Price

One of the biggest reasons we give for having a better domain name is to help you stand out among over 233 million registered domains. “Standing out” might lead you to believe that you should have… Why Using a Clever Domain Name May Work Against You

Companies looking to stake their claim online need the right domain to take them there. The first step to finding that domain is to determine which style of name to go with: brandable or generic. Before we… How to Decide Between Brandable and Generic Domains